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teams up with global street wear boutique JUICE this month, bringing the CLOT-helmed sneaker store’s distinctive visual aesthetic to the newest NMD silhouette, the NMD Racer. This is the first ever collaboration for the new silhouette.
Pushing the Adidas Men shoes new design
NMD Racer’s competitive running influences to the fore, this latest release combines trademark elements of JUICE’s identity with pure performance-led design language to create a powerful expression of the NMD Racer’s form-meets-function philosophy.
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a sock-fit Primeknit construction is applied across the shoe’s upper, decorated with the iconic Alienegra artwork in a reflective monochrome print. Premium suede panels on the heel and eyestay then provide structure to the design, finished with essential welded 3-stripes marks and a branded heel-pull in the Alienegra font.
The adidas NMD Racer
collaboration then goes further with an elevated take on the new NMD Racer tooling. The shoe’s signature Boost midsole is rendered in a Core Black colour way, countered by a translucent outsole decorated with the Alienegra graphic.